Assurance of Learning (AoL) practices can be implemented in a variety of ways, as long as they are geared toward business schools' missions and curricula. The authors first address the purpose of implementing AoL, and briefly evaluate the ongoing debate about the pros and cons of the Association to Advance Collegiate Schools of Business's policies regarding AoL procedures in business schools. The authors then report how a small-sized, private business school implemented the AoL process in its bachelor of business administration program in a manner that satisfies accreditation requirements without losing its institutional or disciplinary distinctiveness. The authors end with lessons learned about how an assessment program can satisfy accountability needs while still encouraging flexibility and innovation. (Contains 2 figures and 1 table.)