NACAC's anniversary is a great time to follow up on an article on high school visits, a topic of ongoing discussion in every admission and guidance office. The article highlights a variety of potential good outcomes that can be derived from collaborative interactions. Sadly, however, admission representatives are apt to be described by the guidance counselors that suffer them more like pharmaceutical reps than educational partners, while colleges and universities find weak, if any, return on often large investments. While the article focuses on a series of things individuals can do to make visits better (arrive on time, be respectful of each other... good advice in any setting), there are some additional things to consider to get the most out of the mutual investment in these efforts. The three most important things are training, training and training. Road runners need to be prepared to answer the real questions from guidance counselors, not mistaking this as reciting every major offered or listing the 25-75 percentile SAT range and faculty-to-student ratio. The most successful visit programs are complemented by strong communication campaigns, students and counselors receiving substantive and supportive messages, both postal and electronic, before and after visits. The burden of making high school visits worthwhile is shared by guidance professionals and college representatives, but those in higher education should take on the bulk of the responsibility.