Global flow of information forms a basis for active citizenship at local, regional and national levels of society. Information, exchange and education hold a potential to empower individuals for personal development, working life purposes and public life. In raising people's awareness of the ways of the world, piecemeal, factual and true "data" as well as personally held "values" play a crucial role. Here we study the potential of software packages for analysing social scientists' use of "values" in journal articles. Results show that a combination of software tools yields useful information for further research on the contents of social science articles relating to an extraordinary phenomenon. (Contains 3 figures and 2 tables.)