There is a need to integrate into classroom learning the out-of-school technologies that students interact with every day. We know that reader response approaches to the study of literature engage learners, and we also know that both students and teachers have mixed attitudes about the study of poetry. In this article, a response activity with poetry integrates technology and engages the 21st-century digital learner. Middle level preservice teachers collaborated to develop Cin(E)-Poetry, and in the process, they not only negotiated meanings of poems but had a change of attitude about teaching and learning poetry. Both process and product are presented for developing this engaging genre of new literacies. (Contains 6 figures.)