In this study, we explore the social basis of environmental concern, specifically focusing on attitudes about the agricultural environment in relation to an individual's geographic and social distance from agriculture. We also consider the significance of rural recreational behaviors in relation to agro-environmental concern. The analysis, based on data from a statewide survey of Ohioans, reveals a strong relationship between one's geographic location along the rural-urban continuum and attitudes about agriculture and the environment. This relationship, though, does not exist once the effects of social proximity to agriculture are accounted for, suggesting that the relationship between residential location along the rural-urban continuum and agro-environmental attitudes may be spurious. The analysis also reveals a strong relationship between participation in rural recreation and attitudes about agriculture and the environment. We describe several conceptual and practical implications of this research for natural-resource management. (Contains 6 footnotes, 6 tables and 1 figure.)