In Fall 2000, Dallas Teleconferences approached a prominent higher education organization about producing a series of satellite teleconferences for them. The intended recipient was complimentary of Dallas' teleconferencing endeavors, but representatives suggested that teleconferencing was an old medium employing antiquated technology. They believed that requiring participants to leave their offices and come together at a specific time, in a specific place was already giving way to the desire for desktop anytime, anywhere delivery of relevant information. They felt that Dallas' creative and business models were, therefore, out of date, and politely declined to do business. The author contends against the assertion that teleconferencing is too old fashioned; that desktop delivery is what the well-wired masses are demanding, and is a superior medium through which to deliver professional development, and .advocates that 20th century technology continues to hold value in the 21st century.