This article focuses on how a worker's relationship with either a place of work or employer--or with what the skilled worker does very well--contributes to very different forms of work identity. Work identity that reflects a determination on the employee's part to commit to the values of the work group is vocational identity, which is important for the employee's well being as an adult. According to a European research group, how workers accept or reject challenge and change will determine their success in their jobs and affect productivity. The group's recommendations are relevant to community colleges in their function as gatekeepers to employment readiness; as is a consideration of how craft identity compares with the form of vocational identity that the research group has determined to be crucial to global competitiveness for the western world.