ERIC Number: EJ798409
Record Type: Journal
Publication Date: 2004
Pages: 4
Abstractor: ERIC
ISBN: N/A
ISSN: ISSN-1080-5699
EISSN: N/A
Available Date: N/A
Message First: Using Films to Power the Point
Jones, Gary H.
Business Communication Quarterly, v67 n1 p88-91 2004
Although students may aim for an oral presentation that is clearly organized, well supported, and effectively delivered, teachers recognize that the primary goal of a presentation is communication; that is, the message received should be as close as possible to the message sent. Tools of message transmission, such as PowerPoint, are just a means to that end. When teaching the oral presentation in a business communication course, the instructor is concerned that the speaker has a coherent message, is able to formulate and support it, can organize and effectively deliver it, and can inspire listeners to attend to it. The use of a selected video clip from contemporary popular films can illustrate all of these points to students. In this article, the author describes an exercise in which he used the film, "Other People's Money," to show well-scripted and masterfully delivered speeches to his students. (Contains 1 note.)
Descriptors: Business Communication, Films, Communication (Thought Transfer), Visual Aids, Speech Communication, Persuasive Discourse, Intermode Differences, Learning Modalities, Teaching Methods
SAGE Publications. 2455 Teller Road, Thousand Oaks, CA 91320. Tel: 800-818-7243; Tel: 805-499-9774; Fax: 800-583-2665; e-mail: journals@sagepub.com; Web site: http://sagepub.com.bibliotheek.ehb.be
Publication Type: Journal Articles; Reports - Descriptive
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A
Author Affiliations: N/A