ERIC Number: EJ773090
Record Type: Journal
Publication Date: 2007-Sep
Pages: 13
Abstractor: Author
ISBN: N/A
ISSN: ISSN-1098-2140
EISSN: N/A
Available Date: N/A
Analysis of Thin Online Interview Data: Toward a Sequential Hierarchical Language-Based Approach
Kitto, Richard J.; Barnett, John
American Journal of Evaluation, v28 n3 p356-368 Sep 2007
Despite the best of intentions, qualitative researchers can be faced, in some circumstances, with having to make meaning from thin, or less than optimal, data. Using a real study as context, the authors describe the ways that they made sense of their thin data on teachers' perceptions of a large-scale evaluation instrument. They propose a rigorous, sequential approach to e-mail interview analysis based on three hierarchical language levels--lexical, semantic, and pragmatic--to save, by analysis, meanings that might otherwise have been lost because of limited data availability. Researchers are, of course, cautioned to avoid making claims that cannot be substantiated by the data. (Contains 4 tables and 2 figures.)
Descriptors: Sequential Approach, Qualitative Research, Data Interpretation, Electronic Mail, Online Systems, Interviews, Evaluation Problems, Statistical Analysis, Interpretive Skills, Semiotics, Evaluation Methods, Evaluation Research
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Publication Type: Journal Articles; Reports - Evaluative
Education Level: N/A
Audience: Researchers
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A
Author Affiliations: N/A