The associative learning effects called blocking and highlighting have previously been explained by covert learned attention, but evidence for learned attention has been indirect, via models of response choice. The present research reports results from eye tracking consistent with the attentional hypothesis: Gaze duration is diminished for blocked cues and augmented for highlighted cues. If degree of attentional learning varies across individuals but is relatively stable within individuals, then the magnitude of blocking and highlighting should covary across individuals. This predicted correlation is obtained for both choice and eye gaze. A connectionist model that implements attentional learning is shown to fit the data and account for individual differences by variation in its attentional parameters.