Although scientists and policy makers have established the importance of physical activity for health and well being across the life span (e.g., Baranowski et al. 2000, U.S. Department of Health and Human Services [USDHHS], 2000), youth are not meeting public health physical activity standards (USDHHS, 1997, 2000). And, while physical inactivity is problematic in all areas of the U.S., it is even more problematic in rural areas (city populations below 2,500; 37% inactive) when compared to urban areas (27% inactive; Center for Disease Control and Prevention, 1998). Therefore, it is essential to develop interventions that can increase the prevalence and initiation of physical activity among rural youth.