Media Credibility Reconsidered: Synergy between On-Air and Online News.

Bucy, Erik P.

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Peer reviewed

ERIC Number: EJ674373

Record Type: Journal

Publication Date: 2003

Pages: N/A

Abstractor: N/A

ISBN: N/A

ISSN: ISSN-1077-6990

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Media Credibility Reconsidered: Synergy between On-Air and Online News.

Bucy, Erik P.

Journalism and Mass Communication Quarterly, v80 n2 p247-64 Sum 2003

Examines the combined effects of on-air and online network news exposure, placing student and adult news consumers in broadcast news, online news, and telewebbing conditions. Indicates that perceptions of network news credibility are affected by channel used. Offers evidence for the existence of a synergy effect between on-air and online news. (PM)

Descriptors: Broadcast Journalism, Credibility, Higher Education, Internet, Mass Media Effects, Mass Media Role, Student Attitudes

Publication Type: Journal Articles; Reports - Research

Education Level: N/A

Audience: N/A

Language: English

Sponsor: N/A

Authoring Institution: N/A

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Author Affiliations: N/A