Revisiting Sex-Role Stereotyping in MTV Videos.

Seidman, Steven A.

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Peer reviewed

ERIC Number: EJ584283

Record Type: Journal

Publication Date: 1999

Pages: N/A

Abstractor: N/A

ISBN: N/A

ISSN: ISSN-0892-1815

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Revisiting Sex-Role Stereotyping in MTV Videos.

Seidman, Steven A.

International Journal of Instructional Media, v26 n1 p11-22 1999

This study was a replication of one that investigated sex-role stereotyping of occupations and behaviors of music video characters shown on MTV (Music Television) in 1987. It employed a random sample of 91 MTV music videos broadcast in 1993, and found a continuation of male and female characters shown in sex-typed jobs. Contains 56 references. (Author/LRW)

Descriptors: Characterization, Gender Issues, Popular Music, Sex Role, Sex Stereotypes, Television Research, Videotape Recordings

Publication Type: Journal Articles; Reports - Research

Education Level: N/A

Audience: N/A

Language: English

Sponsor: N/A

Authoring Institution: N/A

Grant or Contract Numbers: N/A

Author Affiliations: N/A