How To Succeed in Promoting Your Web Site: The Impact of Search Engine Registration on Retrieval of a World Wide Web Site.

Tunender, Heather; Ervin, Jane

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Peer reviewed

ERIC Number: EJ577913

Record Type: Journal

Publication Date: 1998

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ISSN: ISSN-0730-9295

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How To Succeed in Promoting Your Web Site: The Impact of Search Engine Registration on Retrieval of a World Wide Web Site.

Tunender, Heather; Ervin, Jane

Information Technology and Libraries, v17 n3 p173-79 Sep 1998

Character strings were planted in a World Wide Web site (Project Whistlestop) to test indexing and retrieval rates of five Web search tools (Lycos, infoseek, AltaVista, Yahoo, Excite). It was found that search tools indexed few of the planted character strings, none indexed the META descriptor tag, and only Excite indexed into the 3rd-4th site levels. (PEN)

Descriptors: Access to Information, Automatic Indexing, Comparative Analysis, Computer Software Evaluation, Data Processing, Information Retrieval, Metadata, Navigation (Information Systems), Robotics, World Wide Web

Publication Type: Journal Articles; Reports - Research

Education Level: N/A

Audience: N/A

Language: English

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