
ERIC Number: EJ529656
Record Type: Journal
Publication Date: 1996
Pages: N/A
Abstractor: N/A
ISBN: N/A
ISSN: ISSN-0276-3877
EISSN: N/A
Available Date: N/A
The Secret Power of Community Connections.
Keller, Shelly G.
Reference Librarian, n54 p29-44 1996
Libraries need to take a new approach to community relations and marketing to respond to demographic changes and users who need new competencies to compete in the job market. Highlights include improving access; collection development; programs and services; staff development and recruitment; funding; and evaluation of effectiveness of services. (Author/LRW)
Descriptors: Access to Information, Change Agents, Change Strategies, Community Relations, Competence, Evaluation Methods, Improvement, Job Skills, Labor Market, Library Collection Development, Library Funding, Library Personnel, Library Services, Marketing, Program Development, Recruitment, Skill Development, Staff Development, User Needs (Information), Users (Information)
Publication Type: Reports - Descriptive; Journal Articles
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A
Author Affiliations: N/A