Cross-Cultural Comparison of Organizational Media Evaluation and Choice.

Rice, Ronald E.; And Others

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ERIC Number: EJ513874

Record Type: Journal

Publication Date: 1995

Pages: N/A

Abstractor: N/A

ISBN: N/A

ISSN: ISSN-0160-0044

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Cross-Cultural Comparison of Organizational Media Evaluation and Choice.

Rice, Ronald E.; And Others

Proceedings of the ASIS Annual Meeting, v32 p189-93 1995

Discussion of new organizational media and media richness theory focuses on a study of professionals in master's degree programs in four countries that examined new media use, including email and voice mail; situation equivocality; media richness and media preference; and cross-national differences and influences. (LRW)

Descriptors: Comparative Analysis, Correlation, Cross Cultural Studies, Cultural Differences, Electronic Mail, Foreign Countries, Mass Media Use, Masters Programs, Measures (Individuals), Professional Development, Professional Personnel, Use Studies

Publication Type: Reports - Research; Speeches/Meeting Papers; Journal Articles

Education Level: N/A

Audience: N/A

Language: English

Sponsor: N/A

Authoring Institution: N/A

Grant or Contract Numbers: N/A

Author Affiliations: N/A