A Comment to Contextualize "Performance and Readability: A Comparison of Annual Reports of Profitable and Unprofitable Corporations.".

Jones, Michael John

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Peer reviewed

ERIC Number: EJ509816

Record Type: Journal

Publication Date: 1994

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ISSN: ISSN-0021-9436

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A Comment to Contextualize "Performance and Readability: A Comparison of Annual Reports of Profitable and Unprofitable Corporations."

Jones, Michael John

Journal of Business Communication, v31 n3 p225-30 Jul 1994

Responds to a 1993 article in this journal. Places that article's general conclusion (that profitable corporations have more readable narrative texts than unprofitable ones) within the broader context of the readability research and corporate reporting literature. (SR)

Descriptors: Annual Reports, Communication Research, Higher Education, Jargon, Readability, Technical Writing, Writing Research

Publication Type: Opinion Papers; Journal Articles

Education Level: N/A

Audience: N/A

Language: English

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Authoring Institution: N/A

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Author Affiliations: N/A