An Investigation of Sex-Role Stereotyping in Music Videos.

Seidman, Steven A.

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Peer reviewed

ERIC Number: EJ448900

Record Type: Journal

Publication Date: 1992

Pages: N/A

Abstractor: N/A

ISBN: N/A

ISSN: ISSN-0883-8151

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An Investigation of Sex-Role Stereotyping in Music Videos.

Seidman, Steven A.

Journal of Broadcasting and Electronic Media, v36 n2 p209-16 Spr 1992

Describes a study that investigated sex-role stereotyping of occupational roles and the affective behaviors of music-video characters in a random sample of 182 MTV (Music Television) music videos in 1987. Race differences are also examined, and results are reported that suggest that the mass media perpetuates stereotypes. (30 references) (LRW)

Descriptors: Affective Behavior, Cable Television, Mass Media Effects, Occupations, Programing (Broadcast), Racial Differences, Sex Differences, Sex Role, Sex Stereotypes, Tables (Data), Television Research

Publication Type: Journal Articles; Information Analyses; Reports - Research

Education Level: N/A

Audience: N/A

Language: English

Sponsor: N/A

Authoring Institution: N/A

Grant or Contract Numbers: N/A

Author Affiliations: N/A