The Structure and Intensity of Emotional Experiences: Method and Context Convergence.

Mano, Haim

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Peer reviewed

ERIC Number: EJ436931

Record Type: Journal

Publication Date: 1991

Pages: N/A

Abstractor: N/A

ISBN: N/A

ISSN: ISSN-0027-3171

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The Structure and Intensity of Emotional Experiences: Method and Context Convergence.

Mano, Haim

Multivariate Behavioral Research, v26 n3 p389-411 1991

Structure and intensity of naturally occurring and induced affect were studied with 244 university students and 1 employee in 2 studies using 2 methodological paradigms (dimensionality and classification) and 2 everyday contexts (lecture and television advertising). A circular structure of feeling was experienced during the lecture (naturally occurring) and advertising (induced). (SLD)

Descriptors: Adults, Advertising, Affective Behavior, Classification, College Students, Comparative Analysis, Context Effect, Emotional Experience, Evaluation Methods, Higher Education, Lecture Method, Mass Media Role, Research Methodology, Student Experience, Television Viewing

Publication Type: Journal Articles; Reports - Research

Education Level: N/A

Audience: N/A

Language: English

Sponsor: N/A

Authoring Institution: N/A

Grant or Contract Numbers: N/A

Author Affiliations: N/A