Mastery-Based Learning Design for the Advertising Skills Course.

Wagner, Elaine L.; Smith, Andrea T.

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Peer reviewed

ERIC Number: EJ426868

Record Type: CIJE

Publication Date: 1991

Pages: N/A

Abstractor: N/A

ISBN: N/A

ISSN: ISSN-0022-5517

EISSN: N/A

Available Date: N/A

Mastery-Based Learning Design for the Advertising Skills Course.

Wagner, Elaine L.; Smith, Andrea T.

Journalism Educator, v46 n1 p32-37 Spr 1991

Describes a mastery-based learning design developed for an advertising skills course. Discusses the benefits of mastery-based learning for students and teachers. (MG)

Descriptors: Advertising, Course Content, Curriculum Development, Higher Education, Instructional Effectiveness, Journalism Education, Learning Strategies, Mastery Learning, Teacher Student Relationship, Teaching Methods

Publication Type: Journal Articles; Guides - Classroom - Teacher; Reports - Descriptive

Education Level: N/A

Audience: N/A

Language: English

Sponsor: N/A

Authoring Institution: N/A

Grant or Contract Numbers: N/A

Author Affiliations: N/A

Note: Special Issue: Visual Communication: Study and Teaching.