Role of Newspaper Coverage and Political Ads in Local Elections.

Luttbeg, Norman R.

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Peer reviewed

ERIC Number: EJ408441

Record Type: Journal

Publication Date: 1988

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Role of Newspaper Coverage and Political Ads in Local Elections.

Luttbeg, Norman R.

Journalism Quarterly, v65 n4 p881-88,897 Win 1988

Characterizes the differences in the content of local newspaper's coverage (including political advertisements) of municipal and school board elections. Finds that local newspapers can raise consciousness of these elections and can increase voter turnout. (RS)

Descriptors: Elections, Local Issues, Mass Media Effects, Mass Media Role, Media Research, News Media, Newspapers, Political Attitudes, Political Campaigns

Publication Type: Journal Articles; Reports - Research

Education Level: N/A

Audience: N/A

Language: English

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