Peer reviewedERIC Number: EJ403280
Record Type: Journal
Publication Date: 1989
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How Do Self-Attributed and Implicit Motives Differ?
McClelland, David C.; And Others
Psychological Review, v96 n4 p690-702 Oct 1989
Implicit motives generally sustain behavior over time because of the pleasure derived from the activities; self-attributed motives predict immediate responses because of social incentives in a structured situation. Implications of these distinctions are discussed. (SLD)
Publication Type: Journal Articles; Reports - Evaluative
Education Level: N/A
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Language: English
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