Hooked on You.

Sevier, Robert

Notes FAQ Contact Us

Back to results

ERIC Number: EJ378986

Record Type: CIJE

Publication Date: 1988

Pages: N/A

Abstractor: N/A

ISBN: N/A

ISSN: N/A

EISSN: N/A

Available Date: N/A

Hooked on You.

Sevier, Robert

Currents, v14 n8 p20-25 Sep 1988

Most successful yield strategies use a series of messages specifically designed to meet the informational and emotional needs of students in the final decision-making stages. Techniques to try include: brochures, videotapes, handwritten postscripts, posters, and phone campaigns. (MLW)

Descriptors: College Admission, College Bound Students, College Choice, Enrollment Influences, Higher Education, Pamphlets, Public Relations, Publicity, Student Recruitment, Telephone Communications Systems, Videotape Recordings

Publication Type: Journal Articles; Reports - Descriptive

Education Level: N/A

Audience: N/A

Language: English

Sponsor: N/A

Authoring Institution: N/A

Grant or Contract Numbers: N/A

Author Affiliations: N/A