ERIC Number: EJ242713
Record Type: CIJE
Publication Date: 1981-Feb
Pages: N/A
Abstractor: N/A
ISBN: N/A
ISSN: N/A
EISSN: N/A
Available Date: N/A
More Books, Not Market Surveys!
Ballard, Thomas H.
American Libraries, v12 n2 p76-78 Feb 1981
Argues that public libraries should abandon their outreach programs which seek to attract nonusers to the library, and instead concentrate their resources on that 10 percent of the population who do use the library. (LLS)
Descriptors: Bibliographies, Library Services, Marketing, Outreach Programs, Public Libraries, Use Studies
Publication Type: Journal Articles; Opinion Papers
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A
Author Affiliations: N/A
