What Can We Evaluate at the Script Stage in Instructional Television Programming?.

Nugent, Gwen C.

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ERIC Number: EJ228393

Record Type: CIJE

Publication Date: 1980-Jul

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What Can We Evaluate at the Script Stage in Instructional Television Programming?

Nugent, Gwen C.

Educational Technology, v20 n7 p23-25 Jul 1980

Findings of this study on the validity of script reviews in preproduction formative evaluation support the use of script evaluations as a means of identifying program strengths and weaknesses and serving as a guide for revision. Program areas that can be reliably evaluated at the script stage are discussed. (RAO)

Descriptors: Educational Television, Formative Evaluation, Production Techniques, Programing (Broadcast), Scripts, Television Research

Publication Type: Journal Articles; Reports - Research

Education Level: N/A

Audience: N/A

Language: English

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