What You Should Read: The Literature of Institutional Advancement.

Willmer, Wesley K.; Rowland, A. Westley

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ERIC Number: EJ211235

Record Type: Journal

Publication Date: 1979-Sep

Pages: N/A

Abstractor: N/A

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What You Should Read: The Literature of Institutional Advancement.

Willmer, Wesley K.; Rowland, A. Westley

CASE Currents, v5 n8 p30-32 Sep 1979

Basic literature sources about the field of institutional advancement are listed. The list is divided into seven categories: higher education in general, institutional relations, fund raising, alumni administration, government relations, publications, and executive management. (MLW)

Descriptors: Alumni, Bibliographies, Federal Aid, Financial Support, Fund Raising, Government School Relationship, Guides, Higher Education, Information Sources, Management Development, Private Financial Support, Publications, Resource Materials, State Aid

Publication Type: Journal Articles; Reference Materials - Bibliographies; Guides - Non-Classroom

Education Level: N/A

Audience: Practitioners

Language: English

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