Is Media Exposure Unidimensional? A Socioeconomic Approach.

Martin, Richard R.; And Others

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Peer reviewed

ERIC Number: EJ156903

Record Type: Journal

Publication Date: 1976

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Is Media Exposure Unidimensional? A Socioeconomic Approach

Martin, Richard R.; And Others

Journalism Quarterly, 619-25, Win 76

Unidimensionality of media exposure is found for low, but not for high, socioeconomic groups in a developing urban setting, reflecting socioeconomic constraints on access to media. (KS)

Descriptors: Information Dissemination, Mass Media, Media Research, Social Differences, Socioeconomic Influences

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