This paper focuses on the obstacles that inhibit research productivity in India. Despite being the second-most populous nation globally, India lags in global benchmarks for research productivity and quality. The study aims to identify and categorize the barriers to research productivity among business faculty in India, as well as offer practical insights and a way forward. Twenty specific barriers were identified through a literature review and expert opinion and subsequently analyzed through the fuzzy analytical hierarchy process (FAHP) to prioritize the critical/strongest barriers, with a sensitivity analysis performed to reveal the stability of its rankings. The FAHP results indicated that elimination of "personal" barriers should receive the highest priority, followed by "institutional, psychological, social," and "industrial." The results from the sensitivity analysis confirm the positive ripple effect of mitigating "personal" barriers on other sets of barriers. Additionally, this study draws upon the experiences and insights shared by expert respondents, shedding light on effective strategies to manage and mitigate these barriers in order to enhance the production of quality research.