Applied Anthropology in Broadcasting.

Eiselein, E. B.

Notes FAQ Contact Us

Back to results

Peer reviewed

ERIC Number: EJ139822

Record Type: CIJE

Publication Date: 1976

Pages: N/A

Abstractor: N/A

ISBN: N/A

ISSN: N/A

EISSN: N/A

Available Date: N/A

Applied Anthropology in Broadcasting

Eiselein, E. B.

Human Organization, 35, 2, 165-72, Sum 76

Three different applied media anthropology projects are described. These projects stem from the broadcasters' legal need to know about the community (community ascertainment), the broadcasters' need to know about the station audience (audience profile), and the broadcasters' desire to change a community (action projects). (Author)

Descriptors: Anthropology, Audiences, Broadcast Industry, Communication (Thought Transfer), Community Action, Community Surveys, Cross Cultural Studies, Mass Media

Publication Type: N/A

Education Level: N/A

Audience: N/A

Language: N/A

Sponsor: N/A

Authoring Institution: N/A

Grant or Contract Numbers: N/A

Author Affiliations: N/A