Project Rebound works to support currently and formerly incarcerated people to enter higher education. As Project Rebound continues to grow, gain national acclaim, and traction within California State University (CSU), it is critical that higher education practitioners reflect on the program's evolution, successes, and challenges not only to fully realize equitable access and inclusion of formerly incarcerated students on college campuses, but also to address carcerality in higher education via service to formerly incarcerated students. Drawing upon their collective experience as Project Rebound staff and system-impacted individuals, in this note, the authors briefly discuss the history of and need for Project Rebound as an alternative to mass incarceration, as a necessary strategy for expanding access and opportunities to a highly marginalized population, and as a tool to challenge carcerality within higher education. They outline the opportunities and challenges associated with the program's rapid growth and conclude with suggestions for how campuses can move toward embracing a more inclusive and justice-oriented approach to serving students in higher education.