The US media has played an increasingly important role in shaping the Muslim identity. An Anti-Muslim rhetoric led by news channels only promoted fear and anxiety among Americans towards the Muslim world post 9/11. This paper tends to explore one such news channel--CNN and its contribution towards demonizing, vilifying, and racializing the Muslim world hence, reducing it to one region and language. In doing so, the researcher contends the existence of a systemic web which operates in conjunction to maintain the dominant ideology about Muslims. By means of critical discourse analysis it is argued that CNN under the pretense of its liberal stance has managed to reproduce the same rhetoric which reinstates the many stereotypes existing with regard to Muslims. However, this research also examines the representation of Arabic language and the subtle ways in which fear and negative connotations around Arabic has been induced among the audience.