ERIC Number: EJ1345872
Record Type: Journal
Publication Date: 2022
Pages: 17
Abstractor: As Provided
ISBN: N/A
ISSN: ISSN-1364-5579
EISSN: EISSN-1464-5300
Available Date: N/A
Bystanders and Response Bias in Face-to-Face Surveys in Africa
Zimbalist, Zack
International Journal of Social Research Methodology, v25 n3 p361-377 2022
Public attitude surveys provide invaluable data for assessing perceptions, values, and attitudes across societies and over time. Ideally, respondents feel secure to disclose accurate information (avoiding reporting bias and item non-response) in the context of a face-to-face interview. Yet, survey research seldom accounts for peer effects caused by bystanders. The existing research focuses primarily on the effects of parents and spouses on self-reporting illicit activities or marriage-related issues. Using survey data from the Afrobarometer, this paper finds that bystanders, especially non-familial ones, substantially affect responses to an array of questions (some sensitive and some not), which are typically consistent with a socially desirable response. In parallel, both family and non-family bystanders also increase the rate of 'don't know' responses relative to private interviews. These findings provide further support for designing new approaches to secure private interviews and implementing alternative techniques in face-to-face survey methods to limit bias and capture 'true' opinions.
Descriptors: Audiences, Responses, Bias, Public Opinion, Surveys, Social Desirability, Foreign Countries
Routledge. Available from: Taylor & Francis, Ltd. 530 Walnut Street Suite 850, Philadelphia, PA 19106. Tel: 800-354-1420; Tel: 215-625-8900; Fax: 215-207-0050; Web site: http://www.tandf.co.uk/journals
Publication Type: Journal Articles; Reports - Research
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers - Location: Africa
Grant or Contract Numbers: N/A
Author Affiliations: N/A