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ERIC Number: EJ1343603
Record Type: Journal
Publication Date: 2022
Pages: 14
Abstractor: As Provided
ISBN: N/A
ISSN: ISSN-1941-8647
EISSN: EISSN-1941-8655
Available Date: N/A
Images and Text on PowerPoint Slides: "Tracking" Their Impact on Information Retention
Williams, Joshua L.; McCarley, Nancy; Willis, Stephen D.; Huddleson, Amber N.
International Journal of Mobile and Blended Learning, v14 n1 Article 79 2022
In this study, the authors examined the impact of irrelevant visual images in a PowerPoint lecture on attention and information retention performance. They found students viewing text-only PowerPoint slides retained less information than students viewing text-and-image slides, but the difference did not reach significance. However, when examining both fixation counts and fixation duration, they found students viewing text-and-image PowerPoint slides who spent more time looking at the text retained more information. They discuss the impact of varied visual attention (moving back and forth from text to image) on information integration and retention and establish empirical questions for future research.
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Publication Type: Journal Articles; Reports - Research
Education Level: Higher Education; Postsecondary Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A
Author Affiliations: N/A