ERIC Number: EJ1342598
Record Type: Journal
Publication Date: 2022-May
Pages: 20
Abstractor: As Provided
ISBN: N/A
ISSN: EISSN-1476-8062
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Available Date: N/A
Portfolio Literacy and the Transition to Work for Graphic Design Graduates
Barnes, Carolyn; Wragg, Nicole; Fisher, Emma; Tyagi, Shivani; Kruiff, Alison
International Journal of Art & Design Education, v41 n2 p300-319 May 2022
The graphic design industry has moved beyond its traditional focus on printed matter to deliver multidimensional communication projects involving diverse audiences and media channels. No longer a skills and service industry, graphic design increasingly informs business strategy and innovation processes, requiring heterogeneous expertise, a rigorous design process and the ability to work in multidisciplinary teams. This shift raises the question of the relevance of a traditional design portfolio in demonstrating employability, especially when employers prioritise generic over disciplinary and technical skills. Our article reports the results of a survey of 53 Australian employers of graphic design graduates on the role of the portfolio in evidencing design-specific and more general employability skills, capacities and attributes. The article provides a deeper understanding of the role of a portfolio in the transition to work. We argue that graphic design graduates need 'portfolio literacy'--which combines insight in the curation of the portfolio and its use in interview performance--to demonstrate both core graphic design and creative skills and capacities in communication, collaboration and problem-solving. This significant know-how is best developed during graduates' tertiary studies.
Descriptors: Design, Graphic Arts, Job Skills, Employment Qualifications, Employers, Portfolios (Background Materials), Knowledge Level, Creativity, Communication Skills, Cooperation, Problem Solving, College Graduates
Wiley. Available from: John Wiley & Sons, Inc. 111 River Street, Hoboken, NJ 07030. Tel: 800-835-6770; e-mail: cs-journals@wiley.com; Web site: https://www-wiley-com.bibliotheek.ehb.be/en-us
Publication Type: Journal Articles; Reports - Research
Education Level: Higher Education; Postsecondary Education
Audience: N/A
Language: English
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Author Affiliations: N/A