Collaborative activities are a method used in higher education to develop the higher-order skills that students need to succeed in today's workforce. However, instructors have continued to make the integration of online collaborative activities a low priority. The purpose of this study was to explore the influence of personal attitude on instructor intent to integrate collaborative activities. The principal results determined that participant behavioral beliefs determining personal attitude had a negative influence on instructor intent. The primary areas of influence were lack of real value, the increased difficulty with managing the activity, instructor challenges, and online student expectations. Major conclusions include providing instructors with expertise in instructional design and the tools needed to assess group performance, integrating a method for peer assessment, and implementing student contracts may have a positive impact on personal attitude. Future research should explore whether these strategies alter the intent to integrate online collaborative activities.