Peer reviewed
Download full textERIC Number: EJ1298097
Record Type: Journal
Publication Date: 2019
Pages: 5
Abstractor: As Provided
ISBN: N/A
ISSN: EISSN-2578-2568
EISSN: N/A
Available Date: N/A
Teaching the Introductory Public Relations Course: Pedagogical Recommendations
Anderson, LaKesha N.
Journal of Communication Pedagogy, v2 p58-62 2019
This article explores the foundations and the content areas that ground the introductory public relations course. Examples of two assignments designed to help students think critically, apply knowledge, and improve their writing skills are offered, as well as the identification of several challenges both students and instructors face and a brief discussion of the unique advantages provided by this course.
Descriptors: Introductory Courses, Public Relations, Critical Thinking, Writing Skills, Writing Assignments, Case Method (Teaching Technique), Higher Education
Central States Communication Association. University of Montevallo, Department of Communication, 75 College Drive, Station 6625, Montevallo, AL 35115. e-mail: csca.ed@gmail.com; Web site: https://scholarworks.wmich.edu/jcp/
Publication Type: Journal Articles; Reports - Descriptive
Education Level: Higher Education; Postsecondary Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A
Author Affiliations: N/A
