Higher education institutions are increasingly required to provide a measured response to perceptions that challenge institutions' value proposition as assets to their communities. This article focuses on best practices in the campus' efforts to create a pathway to demonstrate community impact. The ability of systematic tracking of partnership and project data is foundational. This article discusses how institutions' research agenda can expand from basic metrics to analyzing leading indicators of partnership success, and how a sophisticated dataset can be ultimately leveraged to measure impact. The article concludes with a reflection of the challenges faced by other higher education institutions and the commonality in institutions' desire to systematically track and visualize community engagement efforts.