This study aims to describe the development of creativity in elementary school-age pupils inspired using electronic media through self-actualization. Qualitative research was designed with a multicase study and the selection of informants using purposive sampling methods. Data collection involved 30 informants consisting of six pupils, six parents, two principals, ten teachers, two mentors and four peers. In-depth interviews, observations, documentation are used simultaneously to collect data. Data is analyzed qualitatively. The results showed that: (1) the development of pupil's creativity through self-actualization. Four pupils began when sitting in four grade of elementary school, one pupil since sitting in kindergarten and one pupil starting before entering school. Pupils fulfil the requirements of creativity by having a level of intelligence, verbal intelligence and creative behaviour, (2) teachers in the learning process assisted by electronic media to make it easier for children, (3) pupils have been inspired by electronic media (television, computers, internet) in themselves-actualizing. Pupils used to electronic media for entertainment, academic and other information as new knowledge. Finally, this study found that the development of pupil's creativity is inspired by the electronic media accompanied by parents or adults.