Higher education is awash with challenges. While young people today need college more than ever, college attendance across the country has dropped in each of the last eight years, including 300,000 fewer students last year alone. This is happening at a time when almost all new well-paying jobs require postsecondary training and study. As enrollment declines threaten the survival of more than a third of our nation's colleges, and as communities face economic decline because they are short on college-educated workers, a solution lies within our grasp. At schools across the U.S., millions of students, most from low-income households with limited college and career knowledge, sit on the bubble. They are qualified for college but they do not get the kind of college- and career-readiness support that they need. This article discusses examples of how programs like CFES Brilliant Pathways is making sure more support is available to train and credential college- and career-readiness advisors to fill this national void.