This article seeks to draw attention to the phenomenon of the academic diversity of students studying at universities and to articulate a research agenda for studying this phenomenon and its relationship with the university administration. We conducted a review of the existing literature and statistical data about Russia, which has allowed us to identify a range of possible reasons for why academic diversity is on the rise at universities and to offer a set of basic conditions for determining its level. The article first analyzes academic diversity as a contextual variable together with the organizational characteristics of the universities. We demonstrate its importance for university administration. The author also provides a range of theoretical frameworks that can be used to analyze university administration in the context of high academic diversity. A more detailed study of administrative practices at universities is needed as a follow-up to this article. The results of this study may be used to expand the existing research agenda in higher education as well as to analyze and plan measures at specific universities. [Translated by Kenneth Cargill.]