Researcher reflexivity, meaning the revealing of the researcher's assumptions and her position vis-à-vis those researched, has by now become commonplace. This article explores such issues in the context of a larger study of transnational adoption for which I conducted interviews with South African birth mothers as both a researcher/interviewer and an adoptive mother. Instead of seeking to eliminate researcher bias, I propose using it as data that could reveal novel aspects of the phenomenon under study. This article specifically explores the use of reverse interviewing, which in this case meant disclosing my double positionality and inviting the interviewees to ask me questions. It is not a matter of merely extracting information: the technique allows participants to air their concerns, and facilitates investigation of the researcher's reactions to them. All this, in turn, carries implications with regard to how the study area is conceptualised.