This article traces the experience of university students in an upper division business course as they collectively authored an e-book as their course project. The professor designated the title of the book and the three themes that provided the structure of the book: service, leadership, and purpose. The 25 students at Pepperdine University in Malibu, California, executed the project following the leaderless organization model and its variations adopted by organizations with flattened hierarchies and fast-paced operations. The instructional approach was adapted to the values and preferences that typify millennials. The professor divided the students into five work teams, with each team focused on key tasks and composed of members with the proficiencies needed to complete the project. The article presents dynamics of the process including interactions among the teams and guidelines followed by the professor. The project culminated in a completed book presented to the students on the final day of class.