ERIC Number: EJ064716
Record Type: CIJE
Publication Date: 1972
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The Factor Structure of Source Credibility as a Function of the Speaking Situation
Applbaum, Ronald F.; Anatol, Karl W. E.
Speech Monographs, 39, 3, 216-22, Aug 72
Descriptors: Audiences, Credibility, Data Analysis, Factor Structure, Rating Scales, Speech Evaluation, Verbal Communication
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