This case study is based on research begun for an MA dissertation in Human Resource Management and subsequently developed. It follows the government's decision that from September 2012, UK universities would be able to increase their tuition fees from a maximum of £3000 to £9000 per year. The project aimed to investigate the impact of this on student aspirations to attend university from the perspective of the students themselves, and in particular British Pakistani students of lower socio-economic status. Two case study Secondary schools were chosen and qualitative data were collected from sixth form students aged between 17 and 18 years and engaged in the process of making decisions on their futures. Data collected from focus groups with students were triangulated with semi-structured interviews with careers and teaching staff, a literature review, and a range of statistical data. This case study is primarily concerned with the use of focus groups to capture the student voice and particular reflection on their use for young people in an educational setting. Focus groups were videoed and then transcribed, generating rich, in-depth data. This was felt to be an effective way of eliciting a range of student perspectives on the impact of the fee increase on their aspirations. Students engaged enthusiastically with discussion of the issues with a range of strong views and emotions being expressed during the focus groups. The vast majority of students remained positively oriented to university but displayed high levels of financial anxiety across the sample. [This content is provided in the format of an e-book.]