We use frame analysis to analyze the first iteration of the Texas District of Innovation policy, which allows districts to take exemption from state education requirements mandating the hiring of a state certified teacher. We analyzed 451 district policies and find the plans use very similar, and sometimes identical, language to frame both the problem of teacher shortage and their proposed solutions, even though the districts may be geographically and demographically different. The districts most often propose two solutions to the certified teacher shortage, 1) flexibility and 2) local control over teacher certification decisions, including hiring unlicensed teachers and locally certified teachers.