This pilot study tested the feasibility of analyzing the presence of information literacy skills in undergraduate marketing department learning outcomes. The study employed deductive content analysis of 150 marketing department learning outcomes from twenty colleges on the "US News & World Report" 2021 list of the best regional college marketing departments in the northern United States using coding derived from three marketing-related information literacy skill sets. The results show that about 40% of the 150 learning outcomes analyzed contain at least one information literacy skill and the range of learning outcomes with information literacy skills varies widely both in terms of raw numbers and concentration within the overall set of learning outcomes. The findings also show that some colleges generalize the information literacy skills into a research paradigm but do not contextualize them specifically to marketing; that most colleges present information literacy as a process where each skill reflects a discreet operation in a workflow; and that some colleges segregate the information literacy skills into one or two learning outcomes while others offer information literacy skills as a component in several learning outcomes. Recommendations include providing a clear marketing context to marketing department learning outcomes that incorporate information literacy skills and bench marking the presence of information literacy skills in learning outcomes to gauge program effectiveness against peers. The pilot study indicates that future study is feasible, including broadening the research to more colleges, extending the methodology to different disciplines, focusing on presentation of information literacy skills in course content and student outcomes, and analyzing the impact of information literacy skills in learning outcomes on stakeholder perceptions of marketing department quality. [The dissertation citations contained here are published with the permission of ProQuest LLC. Further reproduction is prohibited without permission. Copies of dissertations may be obtained by Telephone (800) 1-800-521-0600. Web page: http://www.proquest.com.bibliotheek.ehb.be/en-US/products/dissertations/individuals.shtml.]