This research study was conducted to determine what motivational factors influenced female and minority students to pursue a career in healthcare. Using Maslow's hierarchy of needs theory, this quantitative study suggested that there are three distinct motivational factors influencing female and minority students to pursue a healthcare as their future profession. This study surveyed current undergraduate students at four-year public institutions. These students completed an online survey known as the Portrait Value Questionnaire, which is comprised of a series of questions based on the ten domains of values theory. Each individual portrait or item provides a description of a goal or aspiration that relates to a personal value. The survey was administered through the platform Qualtrics, and data analysis was conducted using the analysis of variance (ANOVA) with the use of SPSS software. All data collected were used to answer the following research questions: (1) What are the mean differences in the motivational values across age categories of students? (2) What are the mean differences in the motivational values between majority students and minority students? (3) What are the mean differences in motivational values between male and female students? (4) What are the mean differences in the motivational values of students across the levels of healthcare choice? [The dissertation citations contained here are published with the permission of ProQuest LLC. Further reproduction is prohibited without permission. Copies of dissertations may be obtained by Telephone (800) 1-800-521-0600. Web page: http://www.proquest.com.bibliotheek.ehb.be/en-US/products/dissertations/individuals.shtml.]