The Rating Ethical Content System (RECS) provides a systematic method for rating the positive content of stories, based on the Four Process model of ethical behavior (Rest, 1983): ethical sensitivity, ethical judgment, ethical focus and ethical action. We present data from an experiment in which college students and children rated the ethical content of a video version or a book version of the same story. We used the children's stories Arthur's Computer Disaster and The Trouble with Friends. For Arthur, in comparison to the undergraduates children rated sensitivity significantly higher in book and video and focus and action significantly higher in the video. For Bears, in comparison to the undergraduates the children rated every component higher for video and book presentations except for sensitivity. When composite scores were computed for all four components, there were significant differences between children and adults for the Arthur video, Bears book and Bears video. Given that children rated the stories higher on nearly every component, we speculate that age may matter in determining what is morally salient.