ERIC Number: ED482629
Record Type: Non-Journal
Publication Date: 2003-Jul
Pages: 40
Abstractor: N/A
ISBN: N/A
ISSN: N/A
EISSN: N/A
Available Date: N/A
School Commercialism, Student Health, and the Pressure To Do More with Less.
Molnar, Alex
This report discusses commercialism in schools and its possible connection to student health. Sections of the report are titled as follows: "The Context in Which School Commercialism Flourishes"; "Schoolhouse Commercialism: Marketing Methods"; "Nutrition-Related Marketing in Schools"; "Exclusive Agreements with Soft Drink Bottlers: Two Examples"; "Schools' Dilemma: Money or Health"; "The Money Children Spend"; "Health Policy Implications of Schoolhouse Commercialism"; "Community Opposition"; "Professional Guidelines"; "Legislation"; "Litigation"; and "The Research Needed." The report concludes that as recently as 20 years ago, there was a broad national consensus that public education should be free of commercial pressure on students. Research has documented, however, that pressure on schools to permit a broad array of marketing activities is now intense and pervasive. Appended are examples of school commercialism; examples of nutrition-related commercialism; and a summary of federal and state health-related legislation. (Contains 62 references.) (WFA)
Descriptors: Business Responsibility, Child Health, Consumer Protection, Corporate Support, Court Litigation, Educational Environment, Elementary Secondary Education, Health Behavior, Marketing, Nutrition, Private Sector, Resources, School Business Relationship, School Support, Student Welfare
Education Policy Studies Laboratory, College of Education, Educational Leadership & Policy Studies, Box 872411, Arizona State University, Tempe, AZ 85287-2411. Tel: 480-965-1886; Fax: 480-965-0303; e-mail: epsl@asu.edu; Web site: http://edpolicyreports.org. For full text: http://www.asu.edu/educ/epsl/CERU/Documents/EPSL-0307-105-CERU.doc.
Publication Type: Information Analyses; Opinion Papers
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: Arizona State Univ., Tempe. Education Policy Studies Lab.
Grant or Contract Numbers: N/A
Author Affiliations: N/A