This book is designed to help coaches, school administrators, and state and local health departments reach out to young people with messages about the importance of choosing a healthy, active, and tobacco-free lifestyle. The playbook is filled with examples of successful tobacco-free policies, media campaigns, and education programs that will encourage you to think about the many creative and effective ways to incorporate sports into tobacco-free activities. A directory of materials is provided for kids, parents, and schools, for youth coaches and referees, and for health departments and organizations. Additional resources include a summary of state activities and facts about kids and tobacco. (GCP)